About

WE BELIEVE BEAUTY SHOULD FEEL GOOD.

Inspired by a mission to infuse well-being into beauty, our premium products bring back the joy in getting ready for your day and remind you to invest in yourself. 

LING-LING NIE, FOUNDER & CEO

With over 19 years of experience in the legal and corporate sectors, many of which were spent traveling the world, Ling-Ling knows first hand how demanding it is to juggle professional and personal responsibilities.  And she also knows first hand what happens when you put your well-being last.  After experiencing serious health complications in 2020 caused by stress and personal neglect, she radically changed how she cared for herself and was inspired to help others do the same.  

In August 2022, she began developing premium cosmetic products with special cooling properties that would not only look good on every skin tone, but would also feel good as well.  The exploration of this unique sensorial experience and its impact on well-being is at the heart of Tender Cosmetics.